AI Insights · Timothy · April 2022
Top 5 Hypercasual Games on iOS in Belgium in Q1 2022
An overview of the performance of the top 5 hypercasual games on the iOS platform in Belgium during the first quarter of 2022, highlighting trends in downloads, revenue, and active users.
In the first quarter of 2022, the top hypercasual games on the iOS platform in Belgium demonstrated varied performance in terms of downloads, revenue, and active users. Here’s a closer look at the trends for each of these standout apps.
Baby coloring book for kids 2+ from Bimi Boo Kids Learning Games for Toddlers FZ LLC saw its weekly revenue fluctuate throughout the quarter, peaking at around $312 in the last week of December and seeing a low of approximately $127 in late February. Weekly downloads showed a declining trend, starting from 565 at the end of December and dropping to 234 by the last week of March. The weekly active users also followed a downward trajectory, decreasing from 775 to 486 over the same period.
Guitar: tabs, chords & games by MWM experienced a steady weekly revenue, averaging around $170 to $244, with a notable drop to $134 in early March. Downloads for this app showed some fluctuation, with a peak of 406 in late February and a low of 163 in early January. Active users rose significantly from 280 at the start of the quarter to a high of 525 at the end of February, before declining to 313 by the end of March.
Bus Simulator : Ultimate from Zuuks Games had a notable peak in downloads in the first week of January, reaching 1920, but then experienced a decline, bottoming out at 130 in late February. Weekly revenue for the game remained relatively stable, averaging between $98 and $300, but saw a decrease towards the end of the quarter. Active users also showed a downward trend, starting at 6241 and ending at 2591.
Magic Slime: Antistress & ASMR by Finger Art Games did not report significant download numbers but showed consistent weekly revenue, peaking at $473 at the end of December and maintaining around $300 in January. Active users declined gradually from 872 to 659 throughout the quarter.
Finally, Piano - Play Keyboards & Music by MWM saw its weekly revenue hover between $97 and $209, with a slight increase in early March. Downloads remained relatively stable, averaging around 140 per week. Active users saw a slight decline, starting from 304 at the end of December and dropping to 221 by the end of March.
These insights come from Sensor Tower, where you can find more detailed analytics and trends for mobile applications.